{"product_id":"celosia","title":"Celosia","description":"\u003cp\u003e\u003cstrong\u003eCelosia - \u003c\/strong\u003e\u003cem\u003eCelosia 'Atomic Deep Purple'\u003c\/em\u003e\u003cbr\u003eCelosia is the kind of plant that tends to divide opinion - but if you like bold colour and unusual form, it's hard to resist. 'Atomic Deep Purple' produces dense, velvety plumes in a deep, almost blackcurrant purple that holds its colour right through from midsummer to autumn. The drama is considerable. The effort required is not.\u003c\/p\u003e\n\u003cp\u003eNative to tropical Africa and Asia, celosia is frost-tender and treated as a summer annual in the UK. Plant it out after all risk of frost has passed - usually late May to early June - in a warm, sheltered spot with plenty of sun. It won't survive winter outside, but for its season it's one of the most eye-catching plants you can put in a pot or border.\u003c\/p\u003e\n\u003cp\u003eThe name celosia comes from the Greek word \u003cem\u003ekelos\u003c\/em\u003e, meaning \"\"burned\"\" or \"\"flame.\"\" The plumes also dry beautifully and hold their colour for months - worth cutting a few stems for indoors.\u003c\/p\u003e\n\u003cp\u003eGrow in full sun in moist, well-drained soil or compost. Keep the compost consistently moist but never waterlogged - overwatering is the most common cause of problems. Feed every couple of weeks with a liquid fertiliser while in flower. Deadhead spent blooms to encourage more. Discard once flowering has finished and the foliage dies back.\u003c\/p\u003e\n\u003cp\u003eDecorative pot not included.\u003c\/p\u003e","brand":"Beards \u0026 Daisies","offers":[{"title":"40-50cm","offer_id":55550368252280,"sku":"W08274","price":16.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0056\/8970\/4482\/files\/celosia.jpg?v=1779206158","url":"https:\/\/www.beardsanddaisies.co.uk\/products\/celosia","provider":"Beards \u0026 Daisies","version":"1.0","type":"link"}